B2C Senior Growth Product Manager (Fractional)
You will play a key role in helping grow the company to its next level and shape its future — by lowering churn through customer obsession and data-driven execution, focusing on activation, retention, and monetization.
Reporting to: CEO
Engagement: Fractional (20 hours/week)
About Us
We are a remote, B2C subscription-based SaaS company with a mission to provide online anonymity worldwide and make data accessible in fast, reliable, and private ways.
We’ve been operating since 2008, serving thousands of active clients. With a clear vision for the future, our remote, passionate, and diverse team continues to grow.
Watch our CEO & Founder introduction:
Watch Video
Our Core Values
- Excellence in everything we do – “I go above and beyond”
- Ownership and responsibility – “I own my area”
- Continuously push the limits – “No is just an option”
- Openness & cooperation – “Everyone matters”
About the Role
The mission of the Senior Growth Product Manager is to deeply understand customer use cases, obsess over the user journey, and shape a product roadmap that solves core challenges.
You will own the end-to-end growth engine—optimizing the journey from acquisition to retention through continuous experimentation and disciplined execution.
This role combines strategic thinking with hands-on execution and is essential to the company’s future.
Ownership Areas
- Acquisition
- Activation
- Retention
- Expansion
- Monetization
Primary Goals
- Reduce churn
- Improve activation of new users
- Increase perceived product value
- Optimize subscription economics
- Improve customer LTV
Key Responsibilities
Retention Strategy
- Own the product roadmap for reducing churn
- Create segmentation-driven retention journeys
Activation & Onboarding
- Increase percentage of users reaching meaningful value
- Identify friction points and redesign activation flows
- Build frictionless onboarding experiences
Time-to-Value Optimization
- Reduce time between signup and first meaningful outcome
- Align product flows with real user intent
First-Week Engagement
- Drive early engagement through triggers and education loops
- Increase feature adoption and habitual usage
Required Skills
- Data Fluency: Build dashboards, define tracking, validate instrumentation
- Activation Optimization: Improve onboarding and user engagement
- Product Discovery: User interviews, churn analysis, experiments
- UX & Behavioral Design: Apply psychology and UX principles
- Retention Analytics: Cohorts, churn, LTV, ARPU, expansion revenue
Experience Required
- 5+ years in B2C SaaS (Product-Led Growth environment)
- Proven experience reducing churn and improving activation
- Strong experience with product analytics tools
- Experience mapping and optimizing user journeys
- 2+ years working with UI/UX tools (e.g., Figma)
- Fluent in English (written and verbal)
Bonus
Experience in VPN, VPS, Hosting, Cloud Storage, or Consumer Infrastructure SaaS.
Not a Fit If
- You are not hands-on (VP/Head-level only)
- No experience in B2C subscription products
- Background only in B2B
- Marketing-only experience without product ownership
What’s in It for You
- 100% Remote Work
- Professional Growth across multiple business areas
- High Impact Role shaping product strategy
- Direct access to leadership
- Supportive team environment
- Emergency Fund support
Interview Process
- Initial Screening (30 min + application form)
- Competency Interview (1 hour)
- Live Growth Collaboration Call (1 hour)
- Work History Review (1 hour)
- Test Task
- Reference Check
Apply
If this opportunity resonates with you, we’d love to meet you and welcome you to our team.
